1301 W. Lloyd Expressway Evansville, IN 47710 (812) 425-7101

Private Label and Contract Brewing

Evansville Brewing Company is extremely committed to the concept of providing quality label beer products to chain stores. In this regard, Evansville Brewing Company offers the following advantages for private label beers over other breweries:

1. Evansville Brewing Company can provide a wide range of quality private label products, including microbrews, specialty brews, regular beer, light beer, and non-alcoholic beer. Evansville Brewing Company has an in-house creative department which will work with the chain to provide quality packaging for the private label products.
2. Evansville Brewing Company is experienced in the development of private label beer for chains. Evansville Brewing Company has developed private labels for a number of large chains in America, as well as in England, Japan and South America.
3. Evansville Brewing Company would not be a major competitor for the private label beer that is developed for a chain. In most instances, Evansville Brewing Company does not sell its products in the same market as the large chains for which it has developed private label products.
4. Evansville Brewing Company will work with the chain to develop the most efficient and cost effective distribution system for the private label.
5. Evansville Brewing Company does not want to produce private label products for every chain in the contry. Evansville Brewing Company wants to do a few projects and do them well. Evansville Brewing Company views the private label beer concept as a long-term partnership, not just as a short-term method to create volume for the producer.
6. In developing private label beer for chains, Evansville Brewing Company will attempt to work with chains whose markets do not overlap significantly. While this may not be possible in all instances, Evansville Brewing Company will strive to structure its relationships with chains to minimize competition among the private labels it is producing.


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